For her Paris Fashion Week Spring/Summer 2026 collection, Stella McCartney made headlines by debuting Fevvers, a plant-based alternative to feathers. These cruelty-free feathers replaced traditional bird feathers — showcasing that even the most delicate, decorative textile elements can be re-imagined without animal harm. 

From London to Budapest, a wave of innovators is pioneering vegan-friendly textiles, circular supply chains, and conscious production methods — rewriting the very definition of luxury.